The Coco Cubano concept was inspired by Avril and Tony Melhem’s dreamlike experience in Havana, Cuba. They began their journey to build a successful licensed cafe business model that captured the exciting Cuban experience. Inspired by Havana, Coco Cubano was born in the inner city streets of Potts Point – Sydney, Australia in 2008.
Soon after the first doors opened, the Coco Cubano way of life spread and as a result franchising began in 2012. Coco Cubano has now grown to 12 locations across New South Wales, Queensland and Perth. The business has been one of the fastest growing franchise groups in Australia.
Coco is a unique business concept and nothing like this has existed before in Australia. With a large product mix, Coco Cubano caters to numerous demographics. The multiple business formats available to franchisees allow for targeted venues that suit the location and the customers.
AM I A GOOD FIT?
While each Coco Cubano venue is vibrant and unique, it’s the people that breathe life into the experience. Coco Cubano is a complete attitude. As a brand ambassador, your priority is to create a funky and fun environment. A place where people keep coming back for more. You know how to make your customers and staff feel good, feel special and important.
Pressure doesn’t scare you, and you feel comfortable slinging out those cocktails and cuban delights like a pro. You’re a positive person who focuses on the solution and not the problem.
With a growth mindset, you know how to have fun, but you also know when to roll up your sleeves and get to work. Networking and marketing come naturally to you and you can identify new opportunities. Your staff look to you for inspiration and motivation, and your passion and enthusiasm brings everyone together.
LET’S TALK FORMAT
Coco Cubano began as a Café/Bar, and has since been developed into two additional models;
- A large Café/Restaurant/Bar (CRB),
- A smaller Cubanita (kiosk/in line store).
The Cubanita Kiosk is the newest format, designed to be located within higher foot traffic areas. Being the smallest, the lowest cost and the most scalable format, the Cubanita is the easiest Coco Cubano to run and manage. Coco Cubano’s first Cubanita opened in October 2016 in the newly redeveloped Pacific Fair shopping centre (Gold Coast, QLD).
The Cubanita offers counter service and features a new limited menu. Developed to fit the faster pace and more casual environment of a kiosk shop. The Cubanita provides an easy escape and a good meeting place within shopping centres making coffee and a quality pastry cabinet integral to the mix.
The three models have each been developed to suit a variety of site locations. Coco Cubano is for everyone, and everywhere, and you will find us in:
- Shopping centres
- Restaurant precincts
- Outdoor dining destinations
- High streets
- Stand-alone locations
- Transport hubs
COCO CUBANO IS FOR EVERYONE
Open for that morning espresso hit, or lounging for a late night cocktail, Coco Cubano has a universal appeal. Every age group and every. demographic can find something at Coco Cubano – everyone is welcome!
SHOPPERS AND WEEKEND SOCIALS
A quick casual visit at any time of the day. They meet for coffee, a bite to eat, or maybe a cocktail or two, or three, or four!
For breakfast on the go, we’re the place to get a caffeinated hit. We know how to cater for a long team lunch or happy hour drinks after work. Here for dinner? How about some share plates?
We’ve got activity sheets and high chairs for the rugrats. With a broad range of dishes, including a kids menu, we’ve got a combination of meals the whole family will enjoy.
Dining on a budget? We’ve got you covered! They love a special and the best value dishes and keep them coming back for more.
Our unique Cuban inspired experience is the perfect pitstop for tourists to recharge and to treat themselves to some fun and relaxation.
Whether it’s breakfast, date night or a romantic night cap we make sure each visit to Coco Cubano is special.
GROUPS AND CELEBRATIONS
We know how to throw a celebration at Coco Cubano – the Cuban way. From Birthdays, Christmas parties and end of season dinners we have group menus and cocktail jugs.
We don’t just believe we have a great and unique franchise opportunity, we have the award and accolades to prove it too. Coco Cubano has been recognised as one of Australia’s fastest growing franchises. We’ve won awards for our business opportunity and for our experience.
BRW Fast 100 As One Of Australia’s Fastest Growing Companies
2013, 2014, 2015
Finalist In The Franchise Council Of Australia Emerging Franchisor Of The Year
Voted NSW’s Favourite Cafe And Coffee In Foxtel Lifestyle Food
Voted NSW’s Favourite Cafe And Coffee In I LOVE Food Awards –
Australia’s Biggest People’s Choice Awards
We know a thing or two about marketing and we have developed a Coco Cubano marketing strategy to create targeted campaigns for our customers. Online is a big part of what we do. It’s the easiest way we can engage our existing customers and let them know what’s new with Coco Cubano. Coco Cubano lends itself to plenty of Instagramable and Facebook moments. We currently have 50,000 Facebook followers and counting.
We’re big on partnerships and have strategically engaged with hospitality and delivery services to strengthen the Coco brand. As a Coco Cubano franchisee, you will have access to Uber Eats, leaving no barriers between your customers and your food. Additionally, franchisees can expect to join:
Deliveroo, Uber Eats, Dimmi, Open Table, The Entertainment Book
Our marketing efforts ensure our customers stay happy and stay connected with us. Through loyalty programs and the Coco Cubano App, guests can earn points on every visit on food and drinks.
To establish your very own Coco Cubano, costs start from $400,000. Depending on the format that suits you, size and fit out, costs will change, but we will help you through the process.
GET IT TOUCH TO FIND OUT MORE!
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